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Showing posts with label chocolate. Show all posts
Showing posts with label chocolate. Show all posts

Friday, March 12, 2010

Cadbury's Shame

Oh Cadbury, what did you do?
I am not a chocoholic. I can go for weeks at a time without the slightest twinge of desire for sweetness. However, when I do indulge in a chocolate moment I want quality. I steadfastly turn to the dependable corporate entity that supplied so many Easter and Christmas edibles of my youth; Cadbury.
Creamy, rich and smooth with the implied good will of hundreds of luscious willing cows, milked at the cusp of their production cycle. Happy to have passed along the joy of grazing on England's grassy green fields. Brown bovine eyes warmly smiling with the knowledge that they are pleasing so many, and by appointment to Her Majesty, no less.
I tried Hershey chocolate. In my early U.S. days I purchased the brown-wrapped bars several times. The stale, pasty cardboard tinged flavor of Hershey chocolate is distinctively deficient. My lips are curling in distaste just thinking about it.
A recent indulgence in a bar of Cadbury's creamy milk chocolate was a disorienting experience. It didn't smell quite right and the texture and taste were unexpectedly disappointingly familiar. I turned the bar to read the fine print. "Now made under licensing agreement by Hershey USA"
Souls were sold whilst we were not looking!